Who's the King of Spin?

Would you trust a candidate for president who's a master at spinning the truth?

Perhaps you prefer a presidential candidate who has the potential to depress you every time he opens his mouth.

These are among the conclusions being reported in the current issue of the magazine New Scientist. They are part of a story entitled "Software Spots the Spin in Political Speeches," which became available today online.

According to the article, a mathematics and computer science researcher in Canada has developed an algorithm that spots what Mark Twain called "stretchers" in conversation or speeches. Word selection, frequency of usage, and use of action verbs supposedly reveal when a speech is high on spin. The researcher analyzed speeches by John McCain, Barack Obama, and Hillary Clinton. Guess who wins the King of Spin Award?

Obama. And by a huge margin.

The Democratic candidate's spin total was 6.7 on a scale where 0 equals an average level of spin. Hillary Clinton scored a 0.15. At the bottom of the spin scale was John McCain, whose score was an ultra-straight talking - 7.58.

All of this is about as believable as a claim that pigs actually wear lipstick.

Politicians wouldn't be politicians if they didn't spin facts and their positions on issues. It's the nature of the game, and garnering votes always mean walking a high wire while balancing truth and credibility. A simplistic survey of syntax may say something about a candidate and speechwriter's style. But only in the most unsophisticated campaign would it be a reliable indicator of truth or falsehood.

The same article goes on to dissect John McCain by way of a psychological profile and "auditory analysis software" used by a psychologist in Switzerland. This researcher finds that McCain looks and sounds like a person who is clinically depressed. Apparently, lack of pitch inflection and inappropriate smiling are the giveaways with this candidate.

Yet lack of pitch variety is the number one issue I work on with clients for whom vocal improvement is necessary. Unless a person has a background as an actor, there is virtually no opportunity for that person to have had training in using the vocal instrument well. And it is perfectly possible--even common--for that professional to make great strides in improved pitch inflection in a very short period of time with proper exposure to good vocal techniques.

As to whether smiling is a sure-fire indicator of poor mental health, well, that thought makes me too depressed to even write about it.